Why f-commerce failed?

The Facebook commerce is a great tool for marketing of your ecommerce or shopping store. F-Commerce is more popular as compared to the leading storefront providers, eBay Stores and Amazon Web store. Facebook is also an important part of social media optimization and marketing. It uses FBML language for designing and developing a store of your choice in Facebook. There are many Facebook applications for ecommerce available online that can be installed to get more engagements directly from your store using your Facebook friends.

Nearly 700 millions of people in Facebook itself and if you want your facebook store to be noticed, you should come up with a nice looking store design to Facebook.

After all having all such benefits, Can anyone miss the chance to have their own F-commerce store? Not at all! But, the fact is that it’s failed. Next couple of paragraph will give you some more idea on Facebook.

Forced to give up their f-shops failing to have been able to generate the expected results, great names in US e-commerce industry have recently clashed with the vagaries of the new social wave that affects the online business. According to reports from Bloomberg, the first generation of signs to have tested the online shops directly incorporated with their fan pages have suffered a total flop.

A situation which, despite being the result of a first attempt, called social media analysts and consultants to review their forecasts regarding the future of f-commerce, and of course the failure.

This suggests that the difficulty to hang the network members have been mainly related to the approach used. Indeed, doing business on a social network, here in this case Facebook does is to reproduce the experiment as is proposed on its website. The social-commerce is not limited either to integrate its catalog to its fan page, that is to resolve to introduce a commercial approach within a social network, but to reflect on the real value added that contact point could be made.

An ill-conceived adaptation, due to a lack of experience and perspective in certain would be the cause of this essay almost stillborn for retailers concerned.

Especially, as Facebook has not really a gift for inspiring confidence with all the problems it generates about privacy of personal data. Not to mention the interface so far is not necessarily appropriate (banners, small space, time of relatively slow loading pages, etc.).

To date, the network seems especially appropriate as a medium for sales support, to talk about their products and benefit from the experiences of consumers.

Latest trend on "Facebook commerce" and "Facebook Store",

You can RT (Re-tweet) here,

Why f-commerce failed? Interesting post by @ydeveloper at bit.ly/J5iJyd

— YDeveloper (@Ydeveloper) April 13, 2012

Recommending Three Ecommerce Solutions for Online Retailers

Today, People have become busier in their personal as well as professional life. They have to consume some necessary products or services. Like, grocery, toothpaste, clothes are few examples of such products and services like medical, bill payments etc. They feel there are wastes of time to spend behind all these activities. I think Ecommerce Store is best solutions. Products or services you want to buy are just a few clicks away from you. Many ecommerce stores are offering free shipping and special discounts, which is in the benefit of both, online retailers and consumers and this is why many retailers are finding ecommerce website developer or ecommerce solution that ensures them having all features incorporated in their store. 

We have listed out 3 leading and best ecommerce solutions to opt for…

e-Smart eCommerce Suite (Custom Ecommerce): You may have heard or not but, e-Smart eCommerce Suite is going to be one of the most powerful custom ecommerce solution. This is different in the sense that it offers a backend ecommerce solution to manage all your existing store activities using one single admin panel, where you can customized all the activities, functions of your multiple ecommerce stores according to your requirements. E.g. multiple shopping carts management at single panel, multiple inventories and order management system composited into to single panel with extensive reporting functionality. It comes with many more exciting features, click here to explore. This is much more flexible than any other ecommerce solution as it allows you to use this within ecommerce storefront features of your choice.

Magento (Open Source): Magento is one of the most admired ecommerce solutions around. It is an extremely proficient open source solution which guarantees a highly interactive, dynamic, flexible and a user friendly website. It offers an user with the full control over the look, content and functionality of a website. Magento development is very consistent which enables online business to operate several online stores through a single administration panel. It’s capabilities to handle all the marketing activities have increased after it was acquired by the eBay.

OsCommerce (Open Source): This is one more great solution which powers more than 10,000 ecommerce sites around the world. This solution can be used on any web server which has PHP and MySQL installed on it. With the default installation, you can easily enable and configure the features on your own. It also allows you to set prices in different currencies and accepts all popular payment methods like PayPal, credit cards, checks etc. Some of the key features of osCommerce are unlimited products and categories support, shippable and downloadable products support etc.

These are the top 3 ecommerce solutions available in the market. You can select any of these based on your website's requirements. Analyze your business requirements and website to find out which ecommerce solution will work well for your site and business.

How to find a right Ecommerce Development Company

Finding an ecommerce development company that offers a reliable and best ecommerce solution is the difficult process to perform by an individual or a retailer. They can use some online resources like search engine by typing a queries like “custom ecommerce development”, “ecommerce development company” etc. Does this solve your problem? In both cases, if it is yes – means you find an ecommerce company of your need or if it is no, then you are also interested to know about the main reasons of not finding the choice of your company.  We determined some areas that perfectly fit in the category of reliable and quality ecommerce solutions.
Suite of Success:

Many ecommerce development companies are offering comprehensive solutions in terms of managing all the ecommerce activities behind the screen – a backend solution. This helps you to customize your current ecommerce store to make it more advanced and flexible. E.g. e-Smart eCommerce Suite can be considered as a suite of Success. 

Designing an Ecommerce Website:

Designing a high-quality ecommerce website means to get a perfect ecommerce solutions and make sure that your existence on web is visible and also your clientele are served in a better way. The ecommerce website designed by the ecommerce web developers of a web development company offer increase to competent company management as well as insert value to the sales page and also providers. There are many companies in the region of the globe that have capability in creating personalized internet based software and applications. The method is to determine the right ecommerce application development company.

Portfolio of Ecommerce Application Development:

To start on, you have to take into account if the ecommerce developer you are going to select could help you accomplish your requirements and you ensure him a right sort of an ecommerce developer. You can review their ecommerce application development projects portfolio.

Partnership that built Long Run Business Growth:

Ok, you reviewed their portfolio, now what? The next step is to find how much they are reliable as you have to build a long run partnership with that custom software development agency and you are always in a need of improvement in the area in terms of technological upgrades. How it help to your web and other development process if you get a strong partner,

• It makes you keep updated with the latest technological development
• Provide you a competitive advantage
• Provide a space that help you in focusing your core goals

You can also take advantages of other areas like Mobile Application Development, Search Marketing Services etc. that an application development company you have chooses have expertise in.

Business Values:

You have to be known with the company offering web application development services in a wide that you are going to employ for your business growth. Some web design companies confer interest to mass creation of websites. Such types of agencies typically are surely not thinking about everlasting company relationships.

Coding Standards:

Whether it will be a custom ecommerce development or web development process, you need to make sure the coding standards and framework that the company is going to follows. It will be latest and a developer can easily customized and work on that.

Other areas to concern:

These are just a small number of significant points you must give attention to while hiring a web application developer or a company. With the exception of them you have to verify company’s monetary strength, number of years that the company has been in business, their business standards and experience in quality software programming, development, designing, and usability and search engine marketing.

Create Customized Dashboard for your Ecommerce Store

Ecommerce Stores can be varied by the platform it uses. Not all platforms have same features, functionality and tools, particularly when you are using Yahoo Store, eBay Store, Amazon Web-store or other storefronts. The activities on your store depend on what you are selling online. Sometime you believe ecommerce storefronts are best ecommerce solution, but on the other hand they have some limited features. 

Let’s take an example of ecommerce shopping cart – it generally provides the details of product pricing, tax, shipping, and the payment gateways. What else people are looking for? Cross selling is a feature that offers a list of related products that suggest your prospective buyers to look at other products from same store and have almost same criteria.

Cross Selling - See the section below "Other items you might want to order":

This is an example of how you can customize your existing shopping cart to offer it something more. Inventory and order management are other areas that can be also effectively designed to provide more efficiency. So, combining all these enhanced features to a single dashboard will help you manage all your ecommerce activities according your requirements. The customized dashboard is enough to manage all activities that concern with inventory, order, customer services, content, product, payment, shipping, marketing, SEO of your store etc. You can still continue with your existing storefront services as this is only a dashboard of your choice. This required expertise, first in the storefront design and development and secondly custom ecommerce development.

There is least number of such ecommerce solution providers in USA, e-Smart eCommerce Suite (at Ydeveloper.com) is one of them. It’s a comprehensive backend ecommerce storefront solution.

This article better explains you Why e-Smart eCommerce Suite is a profitable ecommerce solution? e-Smart eCommerce Suite has been designed keeping in mind all an above customizing requirements by store owners to their customers.

Before moving its advantage section, let’s look at more features of a customized dashboard,

• Customize Revenue Graph with Tax, Shipping & Quantities
• Best Sellers
• Low Inventory Products
• Most Views Products
• Recent Viewed Products
• Easy Modules Navigation
• Latest Order
• Recent Added Products
• Recent Customers
• Top Customers
• Recent Search by Customers

This suite mainly comply with all the following areas of customization,

• Managing inventories
• Managing orders
• Product feed or shopping feed management
• RMA application – a customer refund  management tool
• Improved Navigation
• Enhance customer experience

Here are the exclusive benefits:

• A single admin panel to manage all store activities
• Custom solution for all your business process and other requirements
• High end solution for inventory management
• Custom-built shopping cart, checkout process, and order processing
• Customized reports to understand and analyzed your business performance
• A complete SEO friendly environment
• Managing multiple shipping addresses per order
• Providing multiple real-time shipping rates per order
• Supporting multiple currencies and languages
• Generating feeds for various ecommerce storefronts, e.g. Yahoo Store, eBay Store etc.
• Generating feeds for comparison shopping search engines – Goggle shopping, Price Grabber, Yahoo Shopping and more

The customizing your ecommerce store could be a great experience for a long run. Tell your friends if they are in online retailing business and want to re-build his/her store enabled with advanced features all the way through custom ecommerce solution.

What else you expect that needs to be included here?

Difference in Google Search Results with and without logged in

To stay myself updated with latest technological upgrades in Ecommerce, I was looking for top ecommerce blogs to get it subscribed via email or other way. To do this, I go for search into the Google.com using Firefox web browser. Search box of Google was waiting for me to put a query. Therefore, I entered “top ten ecommerce blogs” and click to search for a result; I was surprised with the results I found. Can someone guess why I was surprised?
No? Not?

Surprisingly, my blog on ecommerce was on 4th place. I did same process again to find list of top ten ecommerce blogs; there was no change in the search results. When I tried Google.com using Google Chrome for a same search query, I did not found my blog in the first 10 results whereas it was found on 4th when I used Firefox. This difference confused me a lot. It might be an issue with web browsers. So, I cleared cookies for a while in both of the web browsers and I did same process again in Firefox and chrome. This time, I could not find my blog in first ten results and both browsers had same results on “top ten ecommerce blogs”.

Do you know why? I find, logged into Google account was the main reason of this difference, which I had never noticed before and automatically logged out after clearing the Firefox cookies.

Now, the question is why this difference was there. Why a logged in user can’t see a normal Google search results?

The answer is the effect of personalized search / social search / search plus your world (SPYW)! These results are based on what you and the people in your circles have shared, commented and +1’d in Google+ stream.

Here, I can see my blog on 4th place, which was originally posted in Google+ stream of Ecommerce Blog and I shared it on Ydeveloper’s Google+ stream. Please take a note; I was logged in with Ydeveloper’s Google+ account while searching for a “top ten ecommerce blogs”.

With and Without logged in Search Result comparison:

Google search results on “top ten ecommerce blogs” with logged in:

Google search results on “top ten ecommerce blogs” without logged in: